Business owner Justin Curnutt has found a unique method to run his business and provide an outlet for other would-be proprietors.
His new business, Back to Roots, specializes in healthy alternatives to standard medicines and drugs.
“I deal primarily in health and wellness,” he said. “I have high-end vitamins and supplements. I also stock affordable and viable alternatives to medicines. I decided to become a health coach and really help people with their various ailments and disorders.”
The shop opened in April and is located across from the main post office at 2341 E. Postal Road. Curnutt graduated from Roseman University of Health Science in Henderson in 2012 with a doctorate degree in pharmacy.
The self-described health coach focuses on helping individuals improve and empower themselves via health, wellness and personal life betterment.
Though he earned his degree in pharmacy, Curnutt was quick to point out that he is not a doctor.
“People come in and ask for friendly advice and I have viable alternatives,” he said. “I always advise them to go talk to their health care professional before they come to me. I can say that the health professionals will agree with what I say. This past Saturday, I had a special sample day where I demonstrated all of our products. I have a lot of health and wellness products. Everything from spray-on magnesium to bone broth and freeze-dried foods.”
Along with the health and wellness aspect, Curnutt spoke about his method of taking in vendors who provide a variety of goods and services, all in one location.
“I have a large store so I opened it up to local artisans, vendors and anyone who has a good product that they want to bring here,” he said. “I rent floor space, but I don’t do any consignments. My vendors make 100 percent of their own wares, so we all win.”
Additionally, Curnutt said he holds a variety of classes at his business.
“One of my vendors here makes Native American drums, obsidian knives, as well as dream catchers and other arts and crafts,” he said. “He teaches them and so far we’ve had six successful classes. Everyone here loved it. The VA caught wind of it and a lot of veterans are coming in asking about the next classes. We have a room here to educate people on a variety of different topics. It’s for local artisans and local vendors to teach in.”
Curnutt also noted that many individuals and families are turning away from drugs and embracing alternative forms of health and wellness.
“Health care is not as affordable as people try to make it out to be,” he said. “Lots of people have adverse drug reactions and other bad side effects. Literally, I help point them in the right direction.”
Weight loss is another element of Curnutt’s practice, where he teaches his methods of eliminating stress, anxiety and better digestion to those who attend.
Earlier this summer, he taught the first group class on how to lose 20 pounds in 30 days.
“One day a week, people would come in and just learn some of the psychology behind losing weight as well as other tips and methods. This was not a diet but it was pure education. My next one coming up will probably be mid-September. And a one after that will be in January. A lot of people don’t necessarily need the nutrition side of it. They know what they should be eating and not eating, but there’s a brain psychology side that’s absolutely incredible and they learn so much.”
Curnutt said he still has plenty of additional vendor space at his business for individuals who are interested in selling their merchandise out of his Back to Roots business.
“Anyone who has an art they would like to teach but they don’t have a location, I would urge them to come in and talk to me because I have space available,” he said. “My rent space is very affordable. It’s a ground game and with all these different vendors telling all their friends that we are here, and me doing the same, it’s a great ground game for advertising. It’s a win-win situation.”
For additional information call Back to Roots at 775-419-6338. Or email at backtorootspahrump@ gmail.com.
Contact reporter Selwyn Harris at sharris@pvtimes.com