IN PROFILE: Jennifer Jo

BUSINESS: Assistant

Account Executive for BRAINtrust Marketing &Communications

AGE: 32

BACKGROUND: “My past experiences include overseeing the public relations efforts for more than 20 shows at Caesars Entertainment Las Vegas Resorts and assisting in the launch of 10 different Ringling Bros. and Barnum &Bailey circuses. I got a B.A. in Public Relations with a minor in Business from George Mason University.”

FIRST JOB: “I worked the counter at a dry-cleaning business.”

YEARS IN BUSINESS: “I moved to Las Vegas several years ago and went to work for BRAINtrust in April. I work with Arlette Ledbetter to get Pahrump events updated and work to keep those events in the public eye. We work with budget allocations and gear Pahrump to the right demographics to increase visitors to the town. With social media outlets we have increased the number of likes and people following the town on Twitter and others.”

PERSONAL: “I love to travel to areas outside Las Vegas and explore what is around me. I also love to eat in the fabulous restaurants Las Vegas offers.”

BUSINESS CLIMATE: “Pahrump is a nice community but it needs more entertainment options to make it a more notable place to visit.”