weather icon Partly Cloudy

Extension wants to match small businesses with help

This week’s University of Nevada, Reno Extension town hall and webinar will help small business owners learn about organizations that exist to help them grow.

The English-language town hall and webinar will feature Jamie Schwartz, the new lead business development adviser from the Nevada Small Business Development Center, who will give a preview of how the Nevada SBDC will be assisting business owners over the next few months, as well as comparing buying an existing business or franchise with starting a new business.

The Spanish-language town hall will feature Melecio Ortega, director and Jose Luis Chavez, associate consultant, from Konfronta, an organization that specializes in providing Hispanic-speaking communities with small business counseling, courses and services. The town hall will provide information on the organization’s services and, during the webinar, Chavez will focus on the customer culture, sales strategies and customer loyalty.

Both the town halls and the webinars are free and are part of a series of town halls and webinars for small businesses, “Coping With COVID-19,” that Extension is offering each week.

This week’s English-language town hall, “Introducing Nevada SBDC’s New Lead Business Development Advisor” is 9 a.m. Wednesday, Sept. 23. Panelists include Schwartz, Small Business Administration Deputy District Director Saul Ramos, UNR Extension business development instructors Reyna Mendez and Juan Salas and UNR Extension research associate Mike Bindrup.

The English-language webinar, “Should You Buy a Business or Start Your Own?” will be held 9 a.m. Friday, Sept. 25. Schwartz and Salas will discuss pros and cons of franchising and buying existing businesses, how valuation can help your decision and assessing your goals as a business owner.

The Spanish-language town hall, “Introducing Konfronta,” is 2 p.m. Wednesday, Sept. 23. Panelists include Ortega and Chavez, Small Business Administration outreach/marketing specialist Alfredo Cedeno, and Extension’s Mendez, Salas and Bindrup.

The Spanish-language webinar, “The Customer’s Journey Up Until the Moment of Purchase,” will be held 11:30 a.m. Friday, Sept. 25. Chavez will discuss identifying customers’ culture, determining what customers buy, the five sales strategies and developing customer loyalty.

“Our featured speakers and panelists this week bring a wealth of knowledge and resources for small businesses,” said Buddy Borden, economic development specialist with Extension’s Business Development Program. “We’re excited to be able to connect them with our state’s small businesses during this especially challenging time.”

Both the town halls and the webinars usually run about an hour.

To register for the Sept. 23 English-language town hall, go to https://unrextension.zoom.us/webinar/register/WN_uXD033_yTICgyRayYRLR1Q.

For the Sept. 25 English-language webinar, go to https://unrextension.zoom.us/webinar/register/WN_-09sR9D2Rq21MwjL4y50ww.

For the Sept. 23 Spanish-language town hall, go to https://unrextension.zoom.us/webinar/register/WN_AxXqb9nMQPq5WvEZD1D3ZA.

For the Sept. 25 Spanish-language webinar, go to https://unrextension.zoom.us/webinar/register/WN_Cse-MzOhSo2Aw9GPZjtW2Q.

For more information, go to the Extension Business Development Program website at extension.unr.edu/busdev. There are also other resources at the website to assist businesses during the COVID-19 crisis. For more information, email Borden at bordenb@unr.edu.

Don't miss the big stories. Like us on Facebook.
Poll shows Nevadans support trading caucus for primary

A new poll of Nevada voters released Monday found bipartisan support for getting rid of the caucus system in favor of presidential preference primary elections.

Lake Powell drops to lowest level in reservoir’s history

“This is a benchmark moment,” Kyle Roerink, executive director of the Great Basin Water Network, said Sunday. “And it’s not going to be the last one this summer.”

Buffalo Soldiers Day in Nevada celebrated for 3rd year

Nevada’s third Buffalo Soldiers Day was celebrated Saturday to honor the country’s all-Black military units.

Face mask backers urge Board of Regents to make them mandatory for all

Proponents of face masks on college campuses this fall on Friday urged the Nevada Board of Regents to go beyond a mandate for employees OK’d by the Clark County Commission.

Adam Sullivan confirmed as Nevada State Engineer

After serving as “acting” Nevada state engineer and administrator of the Nevada Division of Water Resources (NDWR) for the past seven months, Adam Sullivan has now been confirmed in those positions, with his official appointment reported in a press release issued Tuesday, July 20.

Pahrump Back to School Fair set for July 31

It is once again that time of year when parents and students must turn their thoughts to the coming school term and begin preparing for another nine months of academic endeavors. With the 2021-2022 school year set to begin on Tuesday, August 10 in Nye County, in an effort to help ensure that area families are ready to send their children back to the classroom, be it virtual or in person, the NyE Communities Coalition is now gearing up for its annual Back to School Fair.

Nye County opposing NASA land proposal

In Nevada, mining is a major industry, bringing in millions of dollars in taxes every year and employing thousands of workers in high-paying positions that help support the local economy but much of the mining operations in the Silver State rely on access to federally controlled lands.

Pahrump Lions take audiences on emotional journey with “Love Letters”

It was an emotional roller-coaster ride of a weekend for audiences at Sanders Family Winery, who were treated to two nights of theatrical entertainment from the Pahrump Valley Lions Club with the A.R. Gurney play “Love Letters”.